Profit With Quick Hit Products!
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Memo from: Marlon Sanders
Re: Why You Don't Gotta Be A Rocket Scientist Or Extreme
Expert To Get Started In The Info Product Business — And A Simple
Way To Cash In On Quick Hit Products You Can Create THIS Week!
Hello,
— I have a great article for you today…
I realize you get a lot of “pitches” in your email box. That is
why I go to considerable effort to send you content almost every
week.
And not b.s., low quality content. I put love, thought and
attention into every one of these articles.
I skipped publishing an article last weekend. I just didn't have
anything that I felt needed to be said. And wasn't gonna waste your
time sending you a subpar something or the other.
In contrast, today I have a HOT article for you:
“How to Make Money As An Info Product Marketer By Cashing In On
The Amazing Power Of “The-One-And-Only.”
Subtitle: “Why You Don't Gotta Be A Rocket Scientist Or Extreme
Expert To Get Started In The Info Product Business — And A Simple
Way To Cash In On Quick Hit Products You Can Create THIS Week!”
Alternate title: If you STILL don't have a product of your own to
sell, and I mean an exclusive product, then read this article now!
You can bounce back your comments on the article today to
my blog at:
http://www.0tips.com
If you like the article below, publish it to your list or post it
on your blog and let me know in comments. I DO pay attention!
I am dependent on YOU to spread the word about my products and blog.
Why? Because I don't develop reciprocity by promoting a lot of
other people's products.
The reason is I don't wanna just barrage you with a bunch of
pitches for crap I don't believe in. But that also means I won't
get the same airtime as other people. I lower my income in YOUR
best interest.
You can help out by promoting these articles on your blog, and
by being an affiliate for our products.
Best wishes,
Marlon
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Marlon's Marketing Minute
http://www.0tips.com
Vol. 2, #18, October 27, 2007
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This issue contains:
A. Info Product Dashboard is coming soon!
B. Announcements from Marlon
C. Main Article: “What Is A Demonstration of Higher Value
and How Can You Use It To Get People To Buy From Your or Pay More?”
D. Services You Can Use
Brought to you by: Marlon Sanders – Publisher
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
FREE VIDEO Shows You How To Create Your Header Graphic
For Your Web Site In 16 Minutes and 8 Seconds
http://www.designdashboard.com/20min/
Watch the video. It's very useful.
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
A. INFO PRODUCT DASHBOARD IS COMING!
I'll be launching it pretty soon.
It's gonna have some twists and turns in it that really
bring outstanding value to you and finally get you off and
running.
I'm proud of this product and you'll love owning it.
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B. ANNOUNCEMENTS FROM MARLON
One: You should have received two back Milcer's newsletters by
now. If not, contact Tim on the support desk.
We are catching up on the backlogs.
Two: YANIK SILVER buyers — I promised you a teleconference call
to walk through his package. I just got the 2nd package, so we'll
be announcing the teleseminar next week. If you got questions,
contact the support desk. But an email will go out shortly.
Three: Paul Myers at http://www.talkbiz.com helped get my blog
de-listed from one of the blackhole lists it got one by accident.
Thanks Paul. If you don't know or read Paul's stuff, you should.
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C. MAIN ARTICLE
“How to Make Money As An Info Product Marketer By Cashing In On
The Amazing Power Of “The-One-And-Only.”
Subtitle: Why You Don't Gotta Be A Rocket Scientist Or Extreme
Expert To Get Started In The Info Product Business — And A Simple
Way To Cash In On Quick Hit Products You Can Create THIS Week!
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
Marlon here.
You know how when you get started as a newbie in this business you
don't know WHAT to sell, WHO to sell it to or HOW you are gonna
get started?
I'm gonna break it down for you today and give you a simple, easy,
non-threatening way to get started in this business.
First, you have the big boys on the block in any highly lucrative
market.
They pull out all the big guns — sophisticated product launches,
video, high end membership sites, seminars, coaching.
This is the full arsenal.
And frankly, the skill level is beyond most beginners unless you
have exceptional talent.
There's another kind of player — the Guerrilla player. This player
knocks off specific topics the big boys overlook or don't cover.
What they do is create little info products, PDF reports, ebooks,
teleseminars that cover very specific topics within the broad,
overall market.
The advantage of these products is they are fairly quick hits to
create.
The other advantage is you can round up 10 of the products into a
bundle and sell that. Or you can break them out and sell them
separately.
I'll give you an example: I've mentioned the market recently that
that teaches guys how to meet girls. And visa versa, girls and
women how to meet guys.
I ran across a site the other day that was cool. He isn't a big
name in the market. So he just is hitting topics that are very
specific that no one else is covering in as much depth.
For example — the phone.
All guys DREAD calling that girl or woman they just met on the
phone to ask for that illusive date.
So what this guy did is created a little audio product JUST on
that. Only he added one twist to it that I thought was very
clever — He KNEW guys get all nervous about picking up the
phone and CALLING.
So his little info product teaches them how to do it via
TEXT messaging! Brilliant. He just solved a big anxiety, a
big problem.
And no other “gurus” in that market teach guys how to do the
text game in as much detail (or hardly at all). So he took a
little simple method he'd discovered for getting dates by
text messaging and made a little $20.00 product out of it.
Yeah, no one gets rich off of a $20.00 product. But he does
sell bigger ticket back end stuff. And here again, he has
chosen the role of the GUERRILLA.
He picked a topic hardly anyone else is doing seminars or
big tickets on — daytime. How to meet girls and women in
coffee shops, bookstores and other daytime activities.
So here he is in this crowded market. And he's founds some
topics to focus on that are not well covered by the big guns.
In Red Factor, I called these “underserved” markets for those
of you who are plugged into that body of knowledge.
Here's another one I spotted.
The point is, you may be new and wondering what YOU can sell in
a crowded market or in ANY market! The answer is to find some
topics that are IGNORED by everybody else.
Then you make those topics your specialty or the focus of your
ebooks, audios, interviews, teleseminars, seminars or whatever.
Now, I've built my whole business on what I call FLANKING moves.
These are similar to Guerrilla moves but are different. The
basic idea, though, is similar.
You sell to underserved markets. Vintage Red Factor thinking
there.
And if you're a struggling beginner wondering WHAT do you sell,
start looking for some little topics in a market that no one
else has done anything on.
That would make you the one and only on that topic.
I used to sign my name: Marlon Sanders, the one and only.
Now you know why.
I don't care HOW crowded the market. You can always find those
Red Factor opportunities, those Guerrilla topics, those Flanking
moves that no one else is covering.
It's a LOT easier to sell when you are the ONLY one with a product
on the topic!
One last example: There's a guy in the magic field who had a trick
that he stopped selling (because he got out of the trick selling
business). I've heard the trick now sells for $1,000 on Ebay.
The trick is a gimmick that lets you FLOAT a bottle without strings
attached. Most levitations of stuff that are close up involve
some sort of string, and therefore can ONLY be done with very light
stuff.
His levitation?
You can float heavy stuff like bottles. And you can do it close up.
And there are no strings used!
How crazy is that?
The point? Here's a killer trick with a SOLID USP. It's a great
little product because it's a “one and only.”
I hope I've convinced YOU to consider being a “one-and-only.”
And to start out in this business by doing little quick hit products
you can knock out in under a week. Or even a few hours.
Remember that little phone call product I told you about? It was
$20.00 and just a little audio the guy made. But it had great info.
He could get $39.00 for it or maybe $49.00 if he transcribed it into
a tidy little PDF.
Marlon Sanders
“The one and only”
———————————————————–
Marlon Sanders is the author of “The Amazing Formula That
Sells Products Like Crazy.” If you'd like to get on his
mailing list and receive tips, articles and information
about online marketing, visit:
http://www.0tips.com
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REPRINT RIGHTS: You have permission to use the above
article without omission and including the resource box.
You have the right to insert your reseller URL for
“Amazing Formula” in place of the existing URL>
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D. “Services You Can Use”
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WANT A 1-ON-1 CONSULTATION?
Next week, you can buy 5 hours of my time for the price of
4. Next week only. That is $4,000.00 for 5 hours on the
phone of my time. For $7,000, you can fly in and spend
8 hours with me here in San Antonio, and I'll show you the
office and introduce you to my team. To schedule, just
call the office or post a support ticket to Tim.
PUT UP YOUR WEB SITE? Discover how easy and simple it can
be to do your own graphic design (or at least some of it).
Plus, find out the exact resources I recommend to save a
bundle. Avoid going down the wrong path.
http://www.designdashboard.com
YOUR OWN PRODUCT? http://www.actiongrid.com or for a
beginner's quick start: http://www.yourownproducts.com
NEED A SALES LETTER? http://www.pushbuttonletters.com
Many people have copied my software. But there really and
truly is only ONE original.
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Copyright 2007 Higher Response Marketing Inc.
All rights reserved.