New Marketing Minute: My momma said, “I’m Just Gonna Go Eat Weeds”
Hello,
Marlon here.
==> The article this week:
“I'm Just Gonna Go Eat Weeds”
Subtitle: How to use the “magic question” to turn can'ts into
cans, boost those click through rates, ramp up in spite of any
economic woes and find your inner power
If you ever wanted to go out and eat weeds, if your ads aren't
getting clicks, your Squeeze isn't working or anything ELSE
is going wrong or not like you WANT, then read this article now!
==> Ateam members? Please read announcements
==> PROMO DASH FORUM — The Promo Dash forum is now LIVE! Just log
into Promo Dashboard and click the forum tab. You should be
logged right in. I'll be popping in next week and doing some
comments.
==> Quick Start Call next week — I think I'll be running my last
Quick Start Call for the Promo Dashboard. It'll be an evening
call.
==> And if you wanna snag my interview with the $500,000,000 man
Ben Hart, see the sponsor ad below. Only 24 hours left.
Marlon
******************************************
Marlon's Marketing Minute
Electronic Newsletter
http://www.promotemarlon.com
Vol. 3, #30, September 13, 2008
******************************************
This issue contains:
A. Sponsor Advertisement: I got 500,000,000 REASONS that
prove Promo Dashboard will rock your sales and color
your world green
B. Announcements from Marlon (Important)
C. Main Article: I'm Just Gonna Go Eat Weeds
D. Services You Can Use
Brought to you by: Marlon Sanders – Publisher
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
A. SPONSOR ADVERTISEMENT
Only 24 hours left
“I got 500,000,000 REASONS that prove Promo Dashboard will
rock your sales and color your world green”
Who else wants to find out how Ben Hart sold and raised
$500,000,000 PLUS hauls in 90 g's a month online — with
only 1 or 2 employees?
That's 500 million GOOD reasons to get the Promo Dash.
Grab my interview with him PLUS get on the Quick Start call
this next week.
http://www.TurboProfits.com/tracking/go.php?c=913ezinetopsponsor
Marlon Sanders
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
B. ANNOUNCEMENTS FROM MARLON
One: Ateam call Thursday night
I didn't get a recording on it due to a snafu logging into
Instant Teleseminar. I'm going to hold a make up call.
Watch for the announcement this week
Two: Joel Comm's book has launched!
Joel Comm's revolutionary new book on the history of Internet
marketing coming soon. This book is gonna be big and it launches
on Tuesday. It's much more than just “history.” But that's in
there.
You have a REAL treat coming.
http://www.affurl.com/go?p=A596714&w=chto
I know I'm in there. I dunno if what he said 'bout me was good,
bad or ugly. I may agree or disagree. But it's SURE to be
fascinating reading.
Three: Did You Get Your Evergreen System Transcripts?
The link was sent by email. If you didn't get it, contact Tim,
I'm also doing a mini Dashboard for it that's be a freebie
for ya.
Four: If you're an affiliate, I NEED you to help us promote
Promo Dashboard. With the massive amounts of launches I need YOU
to help us break through the noise!
Four: FORUM for Promo Dashboard buyers is now lIVE!
Log in at: http://www.productlogin.com
Click on the forum tab.
Five: Quick Start call recordings
They are now posted.
Six: ATEAM audio
I'm working on getting up an actual Ateam page. Hang
out.
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
C. “I'm Just Gonna Go Eat Weeds”
How to use the “magic question” to turn cannots into
cans, boost those click through rates, ramp up in spite of any
economic woes and find your inner power
By Marlon Sanders
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
My mom used to have a saying when she was feelin' a little
blue.
She'd say, “I'm just gonna go eat weeds!”
I'm from a state in the U.S. called Oklahoma. And my mom was
a farm girl. That's an old saying steeped in farmer tradition.
But I think it has something to do with going out to pasture
where the cows are.
Here are some things that may make you feel like eatin' weeds”
Here are some examples:
* Well, click through rates are down. It's just too bad.
* I wish I could do a jv with that person. But I sent them
an email and they didn't return it. Darn it.
* I tried runnin' some ads. But hardly anyone responded. So
I'm just gonna go out and eat weeds.
* I wrote a sales letter but it's not converting well enough.
* I'm sending out emails but no one is responding.
* I'm making blog posts but Google isn't sending me any love.
If you feel like eatin' weeds, then I have an insight that
will help you.
In life, business and marketing, it's easy to get bogged down
by what happens TO you instead of making what you want HAPPEN.
I'm going to share a magic question that literally changes
everything.
“What CAN I do to GET the response I want?”
You'll notice the word CAN is capitalized. There are many things
you do NOT control. So there's no power in focusing on those
things.
What DO you control?
That's step one. What things CAN you control or change? These
are your LEVERS for change.
You can control what you say, how you say it, who you say it
to. Those are just a few of the variables you control as a
marketer.
Then the second thing is to focus on what you CAN do to GET the
response you want.
People aren't reading your emails? OK. What CAN you say or do
to GET them to read your emails?
The difference is active vs. passive.
When you're passive, things happen TO you. When you're active,
you focus on what actions you can TAKE to make what you want
happen.
You're the one doing the acting vs. being the one acted upon
by forces you can't control.
People aren't joining your email list? What CAN you control?
What are your levers?
You control who you get to your Squeeze page. You control
the message on the page when they get there. You control
the graphics.
The main thing is the message. What message WOULD get attention
and compel people to join your list?
That question is the starting point of taking control.
Anthony Robbins has a great CD called “The Power of Questions” or
something along those lines. It's simply about solving problems
by asking better questions.
The questions you ask yourself determine your focus.
There's no question that in the U.S. things are in a downturn.
You can sink into a passive “things-are-happening-to-me” mindset
and feel you have no control.
Or you can control the things you can:
1. Get more people to your web site or Squeeze page.
You control your marketing. Run some ezine ads. Do pay per click.
Buy banner ads. Ramp up promotions to your affiliates.
2. Split test your marketing message
The greatest point of leverage you have in your business is your
marketing message.
3. Be more compelling
You're competing for attention. So turn it up a notch or two.
What DO you control? This next week I want you to think about
that. Instead of looking at things you can't control like the
economy, focus on the things you CAN control.
That little shift changes everything.
You can either go out and eat weeds like my momma used to talk
about.
Or you can ask yourself the “magic question”: What DO I control
and what CAN I do to get the response I want?
Marlon Sanders
———————————————————–
Marlon Sanders is the author of “The Amazing Formula That
Sells Products Like Crazy.” If you'd like to get on his
mailing list and receive tips, articles and information
about online marketing, visit:
http://www.TurboProfits.com/tracking/go.php?c=ezineresourcebox
//////////////////////
REPRINT RIGHTS: You have permission to use the above
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You have the right to insert your reseller URL for
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^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
D. “Services You Can Use”
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
DISCOVER THE SECRETS OF QUICKIE PROFITS
http://www.QuickieProfits.com/index.cfm?affID=marlonsand
If you do PPC, you gotta have Speed PPC. I, Marlon Sanders,
100% endorse it:
http://www.TurboProfits.com/tracking/go.php?c=quickieezinebottom
YOUR OWN AFFILIATE PROGRAM?
http://www.affiliatedashboard.com
YOUR OWN BIG TICKET? You want step-by-
step instructions. You want videos. You want it all
covered without “holes.” Then here's the URL for you:
http://www.actiongrid.com
WANT A TO Z? You want to point and click your way to
sales? Then you need the Marketing Dashboard. People rave
about. Oh, did I mention that it's step-by- step:
http://www.getitgoing.com
NEED A SALES LETTER? Free demo
http://www.TurboProfits.com/tracking/go.php?c=ezinepblbottom
Many people have copied my software. But there really and
truly is only ONE original.
=============================================
E. MY SPECIAL AD TRIBUTE TO ALLAN GARDYNE WHO I OWE SO
MUCH TO OVER THE YEARS
If you do ANY pay-per-click in Google, or if you are thinking
about it, there is ONLY one tool you absolutely, positively
must know about, live with, sleep with, and use.
http://www.TurboProfits.com/tracking/go.php?c=bottomalanad
Even PRO ppc people don't always use this tool. It gives you
the single biggest boost in quality score, lower click prices
and results I know of.
Instead of getting that next Adwords Ebook that tells you WHAT
to do, get a tool that DOES IT for you. This software has my
full endorsement. I'm using it myself on my new ppc campaigns.
Marlon Sanders
Copyright 2008 Higher Response Marketing Inc.
All rights reserved.
