Where’s The Evidence My Formula Performs?

My Marketing Formula, otherwise known as “The Amazing Formula” has a number of hidden advantages a lot of people don't see or understand because they only look at the surface.

So let's drill down and look at some things you can SEE and OBSERVE with your own two eyes:

1.  Screen caps with the largest numbers do not a business make.  What matters is what YOU can DO with what you learn.  Your results NOT theirs are what matters.

I don't have the biggest numbers or screen caps. So if you judge by that, you can bolt this page right now.  However, here are some points to think about:

Is the full “Formula” or System actually revealed?

I know many if not most, of the people who sell formulas and systems for online success.  I can tell you that just because someone can parade big numbers on screen caps doesn't mean their products actually REVEAL the methods that generated those numbers.

For example, more often than not, those numbers are actually generated from their mailing list.  And a bulk of that list was built using “Amazing Formula” methods.

I reveal what I do and how I do it.  This is full disclosure marketing.

Does the person possess advantages that aren't disclosed?  Have you ever read a product and scratched your head as to what it had to do with the massive income figures in the sales letter?  Chances are the person has a non-disclosed advantage.

2.  The Criteria For Success Is How Actionable It Is

A lot of products are blob products.  They dump this big blog of stuff in your lap with videos, cd's, dvd's or whatever.  The biggest blog doesn't win.

What matters is USEABILITY.  This is what my Dashboards are designed for.  If you can't USE the information, what difference does it make?  How do you eat an elephant?  A bite at a time.

Here's HOW the Dashboards work.

Each day you have ONE ICON to click on and follow the steps.  That's it. No overwhelm because that day you know exactly what you need to do. And you don't go to the NEXT icon or think about it until you finish the prior one.

That's as SIMPLE as it gets.  And as ACTIONABLE.

A big blog of “oh my gosh that's so incredible” insights does NOT a business make.  What makes your business is getting things done that are actionable.

LOOK at the people buying “big blog” products. Are they DOING anything?

That's that ACID TEST.

3.  My Formula is disclosed and doesn't contain critical “non-disclosed” information.

A lot of people TEACH one thing and DO another.  They make their money with affiliate marketing and joint ventures but they TEACH something else.

Go figure.

Listen, I'm NOT guru bashing.  I think most gurus work extremely hard to provide great value. At the same time, you have a right to be an educated consumer.

So as their PROOF someone shows you how they built a zillion person list using ONE method.  Then the product they SELL you teaches something completely different.

Yeah, I got a problem with that.  And as an educated consumer.

4.  A good Formula is Evergreen or disclosed to be otherwise

I think it's ok to go with fads that fade as long as you KNOW what you're doing and are fully aware of it. But a lot of Systems and Formulas aren't Evergreen. They're fad based.  But you get the impression you're buying something that will work long term.

MY EVIDENCE is that I've been doing this since 1996 FULL TIME. I hear lots of people claim they've been doing this since 1996 or before.  Nothing wrong with that. But were they dabbling or making a living?

You can SEE the established dates on my web sites and domains.  Check out amazingformula.com and higherresponse.com.  I don't have a web site up on higherresponse.com but it was my first domain. Check the back issues of the associateprograms.com newsletter back in 1998 and 1999.

My FORMULA has stood the test of time.  But there are NEW tweaks and NEW methods to make it work. The FOUNDATION is the same but some of the methods have CHANGED and are NEW.

This is the evidence that my Formula is worthy of following.